Yes, it’s been a while since I blogged but this one’s been brewing for a while. Or is it festering?
I love words but there are some which are currently so overused that I can stand it no longer. Shields up for spleen venting.
Luxe – this is the faux leopard skin moment for ‘luxe’. Is this a real word? I checked. It was not listed in the big name dictionaries but freedictionary.com gave a definition which actually warmed me to the word a little more: ‘the condition of being elegantly sumptuous’. That’s better than just a truncated ‘deluxe’ which is what I was expecting. Poetic, but still over used.
Curated – everything is ‘curated’ at the moment. I can accept the verb for art exhibitions but for anything else I am extremely dubious. A magazine? (Isn’t that edited rather than curated?) A wine list? A music festival? A Marriott hotel turndown service? (I am not joking) It is being wantonly used in an attempt to sound intellectual. Please stop.
Gotten – there is absolutely no excuse for using ‘gotten’ unless you are American. Surely I don’t need to explain.
I’m feeling a bit better now so will quit there although I have to add that ‘Boxing Clever’ is one of my most hated headlines. What does that even mean? If you know, tell me!
Go-to: why is this suddenly so popular? People are being described as the ‘go-to person’ for whatever. Is it different to being an expert?